One Million Subscriptions Sold and Counting: Cengage Unlimited Achieves Significant Milestone in Just Seven Months of Commercial Availability
College Students Have Saved $60 Million Using Unlimited Subscription Service for Textbooks and Course Materials
BOSTON—February 25, 2019 – Cengage today announced that its new subscription service, Cengage Unlimited, has sold one million subscriptions in just seven months of commercial availability. The industry’s first-of-its-kind subscription for college textbooks and course materials, Cengage Unlimited offers complete access to more than 22,000 products, including eBooks, online homework access codes and study guides.
“This significant milestone underscores how an incumbent can serve as a catalyst for an industry in need of change. One million subscriptions sold in only seven months shows that students are willing to embrace new solutions that offer value. With Cengage Unlimited, we are well on the path to removing barriers that have caused students to limit their course load, change majors, skip meals or forgo buying materials because they cannot afford them,” said Michael E. Hansen, CEO, Cengage.
In addition to unlimited access to textbooks and course materials, a Cengage Unlimited subscription includes free access to offerings from Kaplan, Quizlet and Chegg, with more to come soon. Students pay one price for the subscription—no matter how many materials they use. Subscriptions cost $119.99 a semester ($179.99 a year) and are available directly from Cengage, online or at campus and off-campus bookstores. Print rentals are available for $7.99 with free shipping.
Considering students spend, on average, about $500 annually (with some spending significantly more), the subscription can save students half or more of what they were paying previously. Students may use their financial aid to purchase a subscription, either through Cengage or through the bookstore.
Students using Cengage products can access a simple digital savings calculator to see if Cengage Unlimited is the right choice for them. To reveal their potential savings, students simply type in the ISBN for their products. And, an interactive Savings Map allows faculty, administrators and students to see which courses use Cengage at their institution. The map highlights more than 500 schools to date.
“Students have already saved $60 million this academic year,” Hansen continued. “We are very pleased with our success to date and look forward to offering students even more ways to achieve affordable access to quality learning.”
About Cengage
Cengage is the education and technology company built for learners. As the largest US-based provider of teaching and learning materials for higher education, we offer valuable options at affordable price points. Our industry-leading initiatives include Cengage Unlimited, the first-of-its-kind all-access digital subscription service. We embrace innovation to create learning experiences that build confidence and momentum toward the future students want. Headquartered in Boston, Cengage also serves K-12, library and workforce training markets around the world. Visit us at www.cengage.com or find us on Facebook or Twitter.
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Media Contacts
Susan Aspey
Cengage
202-695-6012
susan.aspey@cengage.com
Kristina Massari
Cengage
203-965-8694
Kristina.massari@cengage.com
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