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Plymouth State University Textbooks > Strategic Management and Business Policy

Strategic Management and Business Policy 12th edition

ISBN:0136097391

ISBN13:9780136097396

Publisher:Prentice Hall

Authors:David Hunger, Thomas L. Wheelen, Tom Wheelen, J. David Hunger, David L. Hunger, Kathryn E. Wheelen

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Strategic Management and Business Policy Description

Strategic Management & Business Policy 12 Edition A class-tested approach to Strategy with new focus on environmental sustainability. Introduction to Strategic Management and Business Policy; Scanning the Environment; Strategy Formulation; Strategy Implementation and Control; Introduction to Case Analysis; Web Chapters: Other Strategic Issues; Cases in Strategic Management This text equips readers with the strategic concepts they will need to know as we face issues such as climate change, global warming and energy availability.

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